upscaling ...

UPSCALE
CONF

Connecting creative community

ART,
DESIGN
AND TECH

Made for creatives by creatives.
From Magnific.

Upscale brings together top creatives, technologists, and innovators across the world. The events are filled with opportunities, new connections and friendly vibes.

THANK YOU FOR COMING
TO SAN FRANCISCO

You brought the best energy.
Here are all the 2026 talks in case you missed them.

Keynote

Make it Magnific

Joaquín Cuenca

Magnific Agents

Martin Leblanc

Finding and Holding Onto Your Voice in Latent Space

Paul Trillo

Into the Auntieverse

niceaunties

The Poetry of the Prompt

Eliza McNitt

The New Animation Studio

Momo Wang

Real AI Film Workflows

Joanna Popper, Kevin Baillie, Kavan The Kid & Christina Lee Storm

Build a Universe Instead

Dar Sleeper

Nothing Has Changed

Noah Wagner

AI is Rewriting Brand Storytelling

Nik Kleverov

Hot or Slop

Henry Daubrez

Unfiltered

Linus Ekenstam, Jamey Gannon & Paul Trillo

The New Rules of Creativity

Jassica Bouvier & Thomas Squire

Experience

TALKS

Gain insights from top creators and industry leaders who are redefining the use of creative AI.

WORKSHOPS

Dive into practical, hands-on sessions where you'll master workflows and tips you can apply the next day.

NETWORKING

Connect with peers, partners, and future collaborators from across the globe.

Past Speakers

Ale Palma

Ale Palma

Magnific

Casey Newton

Casey Newton

Kevin Roose

Kevin Roose

Paul Trillo

Paul Trillo

Alec Wilcock

Alec Wilcock

ElevenLabs

niceaunties

niceaunties

Alfonso Villanueva

Alfonso Villanueva

Christina Lee Storm

Christina Lee Storm

Curt Cameruci

Curt Cameruci

Dar Sleeper

Dar Sleeper

Henry Daubrez

Henry Daubrez

Jamey Gannon

Jamey Gannon

Kavan Cardoza

Kavan Cardoza

Mikhail Avady

Mikhail Avady

Nik Kleverov

Nik Kleverov

Noah Wagner

Noah Wagner

Thomas Squire

Thomas Squire

Jassica Bouvier

Jassica Bouvier

Joanna Popper

Joanna Popper

Andrea Mata

Andrea Mata

Independent

Kevin Baillie

Kevin Baillie

Andrea Trabucco-Campos

Andrea Trabucco-Campos

Pentagram

Andreas Markdalen

Andreas Markdalen

Frog

Julien Durand

Julien Durand

Eliza McNitt

Eliza McNitt

Ben Barry

Ben Barry

Non Linear

Paige Piskin

Paige Piskin

Brooke Hopper

Brooke Hopper

Adobe

Aaliyah Taylor

Aaliyah Taylor

Chad Nelson

Chad Nelson

OpenAI

Claire Xue

Claire Xue

Wonder Studios

Momo Wang

Momo Wang

Claudio Guglieri

Claudio Guglieri

Work&Co

Comfy

Comfy

ComfyUI

Corbett Drummey

Corbett Drummey

Lightricks

Emilio Nicolás Riquielme

Emilio Nicolás Riquielme

Jagger Waters

Jagger Waters

David Jensenius

David Jensenius

Microsoft, GitHub

David Montero

David Montero

Roblox

Xavier Lou

Xavier Lou

Elena Berjillos

Elena Berjillos

Magnific

Adam Chan

Adam Chan

George Eid

George Eid

AREA 17

Sebastien Jefferies

Sebastien Jefferies

Elizabeth Laraki

Elizabeth Laraki

GMUNK

GMUNK

Gmunk

Gorkem Yurtseven

Gorkem Yurtseven

FAL

Guillermo Ruiz

Guillermo Ruiz

AWS

Henry Daubrez

Henry Daubrez

Dogstudio

Issa Sissoko

Issa Sissoko

Hugo Barbera

Hugo Barbera

HumAInmade

Isabelita Virtual

Isabelita Virtual

Isabelita Virtual

James Gerde

James Gerde

Gerde Got It

Jason Zada

Jason Zada

Secret Level

Javi Lopez

Javi Lopez

Magnific

Jesús Terrada Gómez

Jesús Terrada Gómez

Magnific

Joaquín Cuenca

Joaquín Cuenca

Magnific

John Gaeta

John Gaeta

Escape Media

John Maeda

John Maeda

Microsoft

Joshua Davis

Joshua Davis

Joshua Davis Studios

Joshua Soto

Joshua Soto

Openlicense

Jouke Vuurmans

Jouke Vuurmans

monks.

Julie Zhuo

Julie Zhuo

Sundial

Justin Hackney

Justin Hackney

Wonder Studios

Justin Lokitz

Justin Lokitz

Plantfully Systems / The Design MBA at CCA

Justin Maier

Justin Maier

Civitai

Kate Catlin

Kate Catlin

GitHub, Microsoft

Kathryn Han

Kathryn Han

Meta

King Willonius

King Willonius

Blerd Factory, LLC

Laia Grassi

Laia Grassi

Laia Grassi

Leonardo De La Rocha

Leonardo De La Rocha

SimplePractice

Lindsey Bieda

Lindsey Bieda

GitHub, Microsoft

Luis Catacora

Luis Catacora

Replicate

Mariana Pedroza

Mariana Pedroza

Together Art

Marten Kuipers

Marten Kuipers

DEPT®

Martin LeBlanc

Martin LeBlanc

Magnific

Max Ottignon

Max Ottignon

Ragged Edge

Meher Goel

Meher Goel

Riley App

Miguel Espada

Miguel Espada

SpecialGuestX

Mike Ramos

Mike Ramos

Filmmaker

Minh Do

Minh Do

Machine Cinema

Minta Carlson

Minta Carlson

Promptcrafted

Miren Agirregomezkorta Iza

Miren Agirregomezkorta Iza

AI Marketing Newsletter

Nacho Floristan

Nacho Floristan

Google Cloud

Nataliya Grimberg

Nataliya Grimberg

We're Net

Natalya Shelburne

Natalya Shelburne

Github

Nick Coronges

Nick Coronges

R/GA

Techhalla

Techhalla

Nik Kleverov

Nik Kleverov

Native Foreign

Nikita Namjoshi

Nikita Namjoshi

Google

Nuria Rodriguez-Ortega

Nuria Rodriguez-Ortega

UMA

Pau García Mila

Pau García Mila

Founderz

Paula Vivas

Paula Vivas

Magnific

Paz Perez

Paz Perez

Google

PJ Accetturo

PJ Accetturo

Genre.ai

Priya Rajaraman

Priya Rajaraman

Accenture Song

Shu Zhao

Shu Zhao

WaveSpeed

Sofía López

Sofía López

Magnific

Stacie Chan

Stacie Chan

Haiper.ai

Stefanie Hutka

Stefanie Hutka

Sendfull

Tey Bannerman

Tey Bannerman

Tiny Lab of Wonders

Tom Mason

Tom Mason

Unlikely AI

Yonatan Dor

Yonatan Dor

The Dor Brothers

Gabe Michael

Gabe Michael

Edelman

Gabriela Walther

Gabriela Walther

Hausu Media

Jerrod Lew

Jerrod Lew

Simone Ferretti

Simone Ferretti

Glenn Wastyn

Glenn Wastyn

Magnific

UPSCALE CONF

Browse past Upscale Conf editions. Talk recordings on YouTube.

NOV 2025
MALAGA
SEE TALKS
2025
SAN FRANCISCO
SEE TALKS
NOV 2024
MALAGA
SEE TALKS

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